About Me

Blending Growth Marketing and
Business Development Expertise

Discover Abdul Ali: A Passionate Growth Marketer and Visionary Strategist

Thank you for your interest in my journey. I am Abdul Ali, a distinguished growth marketer, and strategic visionary. My forte lies in crafting customer-centric strategies that drive businesses to unparalleled heights of success. Let's delve deeper into my professional world.

I serve as a strategic leader at Thakaa Technologies, undertaking the role of the Chief Growth Officer. In my capacity, I provide strategic insights to a variety of innovative companies, including Freepixel, Rasaml, QatarsTalk, Brainyforce, Edutrips, and Mentoro, steering them toward their growth objectives. Additionally, I spearhead Business Development for a prominent supermarket chain in Qatar.

My expertise lies in developing growth strategies that zero in on the customer's needs. I share my valuable insights on subjects such as international marketing, growth strategies, and the vibrant Qatar startup ecosystem through my informative blog. Beyond my professional responsibilities, I enjoy reading, traveling, and tackling business challenges head-on. I dedicate my Sundays to mentoring budding entrepreneurs and spending quality time with my loved ones.

To learn more about me - a strategist, a mentor, a traveler, and a friend, continue reading.

I Belive in

" Growth is the rule of life, and Learning is a journey. A growth mindset helps accomplish positive flow. Its significant to develop trigger and check and balance to realize the actual value of life "

- Abdul Ali

A Free Gift for You: Schedule a 15-min Session

In the spirit of connection and growth, Abdul offers a free 15-minute session every Sunday between 07.00-08.00 PM (GMT+3)

Interested in delving deeper into my journey?
Please Continue reading.

Background :
Born and raised in India, I embarked on my academic journey with unwavering determination and a clear vision for a career in business development. I earned my MBA from Lucknow University in 2010 and then moved to Doha, Qatar, in 2017. Here, I had the privilege of driving growth for both multinational FMCG corporations and innovative startups.

With over 14 years of experience, I have honed my skills across various roles and industries, including Retail, Consumer Goods, and IoT Hardware. My impressive portfolio spans Sales, Marketing, Product Development, Innovation, Digital/E-commerce, Strategy, Finance, Commercial Operations, Human Resources, and Supply Chain.

Professional Associations:
A significant achievement in my career is my membership in the prestigious MIT Enterprise Forum Pan Arab Alumni Directory, connecting me with a network of innovators and forward-thinkers across the Arab region and amplifying my influence in the spheres of business development and growth marketing.

From Fortune 500 to Startups :
My professional journey includes tenures at well-known companies like Unilever and McCormick & Co. (2012-2016), where I supervised product launches, quality improvements, and the development of new sales channels for food solution, ready-cook, and ready-to-eat product categories for brands such as Knorr, Lipton, Kohinoor, and McCormick.

Following that...

I have dedicated my efforts to working with startups, demonstrating my proficiency in Go-to-market Strategy, CRM, Executive Management, Business Development, Program Management, Strategic Planning, Operations Management, and Multi-channel Marketing. I have successfully launched and positioned over 30+ products and 200+ SKUs in competitive global markets, including Qatar, India, and nine other international markets.
My innovative, data-driven approach at Joint Force Food Stuff led to a 30% month-over-month revenue growth in YTD 2019, along with the acquisition of 105 Key Accounts, including Hypermarkets like Carrefour, Lulu, SPAR, Monoprix, and Al Meera.
I played a pivotal role in developing and implementing a comprehensive distribution strategy at Joint Force Food Stuff, a distribution startup, which led to a 300% increase in delivery efficiency, a 40% reduction in logistics costs, and the expansion of the company's reach to over 500 retail locations within the first year.

My accomplishments showcase my ability to shape success stories across various business landscapes. My knack for strategic planning and execution is evident in the successful launch of over 30 products and 200+ SKUs, culminating in significant revenue streams.

My adaptability and resilience were on full display during the Covid-19 pandemic, when I brilliantly managed a crowdfunding campaign that raised a substantial $37K in just 48 hours (See Campaign).
I have consistently driven business growth, as evidenced by a remarkable 30% average month-over-month increase at Joint Force Food Stuff. This pivotal role led the company's revenue to surge from zero to $1.6M within a year. As a team player, I played a crucial role in securing $200K for product development and market validation at Thakaa Technologies, thus expanding the company's market presence (See Project).
My strategic marketing acumen has translated into $2M in sales, with an investment of over $300K in advertising. This effort yielded an industry-competitive conversion rate of 2.5%, underlining my efficiency in managing ad spending for maximized returns.

Connect with Me

Thank you for taking the time to learn more about me, Abdul Ali. I am eager to connect with you and join you on this exciting journey.
Don't hesitate to reach out, and together, let's create magnificent success stories.

Regards, Abdul Ali